About CJ

If you're here, it's because you're searching for more than just the ordinary.

You're looking for a way to align your message, connect with your audience, and make a lasting impact somewhere for someone.

I help women like me, support their families

I had my own business as a travel agent for four years when the winds of change swept through the world, and I lost it to the storm called COVID-19.

The path ahead was unclear, and the ground beneath me felt shaky. After a decent period of freaking out, I decided not to surrender to the uncertainty; I rose to the challenge.

Armed with determination and a craving for connection, I embarked on a journey of learning and growth.

I was determined to rebuild

I found my way through the marketing maze by immersing myself in a community of like-minded business owners and diving into copywriting courses.

Through study, practice, and tenacious effort, I discovered the secrets to crafting messages that resonate, stories that captivate, and connections that endure.

My guiding focus was clear...

I wanted to be present for my young daughter, to escape the confines of a conventional 9-5 working grind utterly unsuited to raising children and to create a life in which I could breathe, and so could she.

As a single parent, I felt keenly that time was precious, and my aspiration was to channel my energy where it truly mattered – in making a difference for my family.

My journey led me to realise the

immense power of alignment

The power to provide someone with a moment of human connection in their day, to make them feel seen and understood amidst the digital noise.

This revelation ignited a fire within me, a burning desire to help others – women just like you – align their messages, build their businesses, and tell their stories with authenticity and impact.

So we can all be more successful

Outside of work, I'm an avid reader, a regular at my local book club at Mockingbird Lounge, and a proud mum to an incredible daughter.

Our home is shared with a few much-loved cats, our bookshelves hold what is, by now, probably a home deposit's worth of books, and you will more often than not hear show tunes belting out the windows.

My purpose is to help you to raise your voice and make an impact by telling your story, aligning your messaging and reaching more people.

So you are successful in business and have more time with your family.

Catherine James Creative acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.

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